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Who are we?

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Our Promise

We will elevate your firm’s revenue, boost your client base, and give you the gift of time.

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Our Vision

To redefine case management and legal marketing through advanced AI solutions, setting unprecedented industry standards.

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Our Values

Firmware is an idea meritocracy that stands on the pillars of customer focused innovation and an unwavering commitment to excellence.

A Letter From The Owner

To Our Valued Clients and Prospective Team Members,

My journey as an entrepreneur began in the picturesque and secluded vacation town of Stinson Beach, California. I noticed a critical void in the market. The local property management companies had grown complacent, neglecting their commitment to delivering exceptional client results.

I founded a property management company to address this disparity and the results were truly remarkable. Our clients witnessed their annual revenues surge by 2-4 times, thanks to our unwavering dedication to proper care and strategic marketing.

Now, I see a critical gap in the legal industry. Law firms are drowning in inefficient processes and outdated technology, while generic AI solutions fail to address the nuanced needs of legal practitioners. The market is saturated with chatbots and templated solutions that create more problems than they solve.

Firmware was born from this realization. Our solutions are private, secure, and tailored to each firm's specific practice areas and workflows.   

As Firmware evolves and expands, the purpose I set for the company will always be the same and quite simple:

Deliver extraordinary results to our clients.

This commitment means:

  • Exceptional Return on Investment: Ensuring our clients always gain more value than the cost of our service.
  • Efficient Case Management: Providing cutting-edge tools, enabling lawyers to expedite cases while maintaining high standards.
  • Delivering On Our Promise: Boosting your client base, elevating your firm’s revenue, and giving you the gift of time.

Our commitment to going above and beyond for each individual client sets Firmware apart. We are not just a service provider; we are your partner in success. 

If this message resonates with you, please reach out. Whether or not you choose our services, I am here as a resource. Feel free to reach out for advice on converting leads or implementing systems to optimize your practice.

Thank you for considering Firmware. We look forward to the opportunity to contribute to your success.

Sincerely,

Colby Gilbert

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Colby Gilbert

Founder & CEO

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